What is the Halo-Effect?Where your ads are viewed is as important, if not more, than the content of the ads themselves!
Why use Blue Book?We’ve all learned to tune-out most digital ads. Our ability to ignore print ads doesn’t come as naturally.
Why Local Advertising is BestLocal publications provide a special kind of connection with consumers and connect residents with their community.
8 Benefits of Advertising LocallyDespite rumours that print media is dying, advertising in the Blue Book is still thriving.
7 Elements of Print AdvertisingNot all print ads are created equal. In order to maximise your investment, include all these key elements in your ad.